It’s Coming ...

Posted on Monday, March 24, 2014

The long awaited Primo Viaggio 4-35 infant car seat will be here soon! And we’re jumping out of our grownup seats over this one. Each time we introduce a new design, it’s a special event, but this one is really making waves for its design innovation, superior safety and lightweight portability. In fact, the Primo Viaggio 4-35 is already sparking enthusiasm out in babyland — customers everywhere are chomping at the bit and preorders are ready to be filled.

Named one of Stroller Traffic’s “Six Products Worth Waiting For,” the Primo Viaggio 4-35 is stirring up lots of great press. What are they saying?

“Peg Perego has really upped its game in the infant car seat market; this was my favorite new car seat at ABC [Kids Expo] this year. It’s lighter than its predecessor, has new inserts for smaller infants, and has a great install without the base.”

High praise, indeed!

Our newest, rear-facing infant car seat for infants 4 to 35 lbs., the Primo Viaggio 4-35 will be available at the end of April. Boasting innovative safety features like a built-in anti-rebound bar for stepped-up impact protection, our newest Primo Viaggio is a 9.5 lb. portable wonder that easily transfers from back seat to stroller and back.

The SIP stands for Side Impact Protection and its innovative “Right Tight System” means its adaptable base works easily and securely with your car’s LATCH system and the safety belt in any other vehicle (can you say “stress-free cab rides to the airport?”). Even more user-friendly, the base has color-coded belt paths that act as guides for proper seat belt routing. A modern design with a rounded bottom fits snuggly in place and is gentle on your upholstery.

With 16 designer-friendly upholstery colors to choose from, the Primo Viaggio 4-35 features the best in Italian design and tailoring. Other innovative design features include an adjustable oversized hood for sun protection and infinite recline.

For the very latest in launch and availability information, follow us on Facebook. We promise, this seat will be well worth the wait!

blog_label_posted_in: News, Baby